1967 910

The Porsche 910, produced from 1966 to 1967, marked a critical evolution in Porsche’s 1960s motorsport efforts. Developed under Ferdinand Piëch, it was a refined successor to the 906, featuring a lighter, more compact fiberglass body over a tubular steel frame, improved suspension geometry, and 13-inch Formula 1-style wheels for better grip and agility. Powered by either a flat-six or a flat-eight engine, the 910 showcased Porsche’s commitment to innovation and performance. Its brief but brilliant career included a class win and fifth overall at the 1967 24 Hours of Le Mans, a dominant 1-2-3 finish at the Nürburgring 1000 km, and victory at the Targa Florio. The 910 also excelled in European hill climbs, helping to further establish Porsche as a dominant force in motorsport across multiple disciplines.

This 1967 910, chassis 910001, was the very first Porsche 910 coupe built and one of just 12 originally equipped with a 2.0-liter magnesium-case flat-six engine. Debuting as part of the factory works team, it was driven by Hans Herrmann to a podium finish at the 1966 Trento Bondone Hill Climb and went on to achieve four top-three results in that year’s European Hill Climb Championship. Sold to Porsche works driver Rudi Lins in 1968, it saw further competition success—including a class win and fourth overall at the 1000km of Monza—before being registered for road use in Austria. The car remained active in European racing through 1970, then passed into long-term private ownership. A refurbishment began in the early 2000s and was completed in 2019, restoring its period-correct mechanicals and distinctive white-and-red livery. Now accompanied by a 207-page history book, FIA Historic Technical Passport, and extensive documentation, this 910 has recently appeared at major events such as the Amelia Werks Reunion and Greenwich Concours.

Like I said above, putting a number on a race car from the ‘60s can be a bit tricky, especially when I only have two data points in my dataset. The first, a chassis un-raced by Porsche themselves, but saw plenty of action in the hands of privateers at tracks like Watkins Glen and at the ‘73 24 Hours of Daytona sold for $2,500,000 back in June of 2023. The other, was our Spotlight car, which failed to sell at Mecum’s Kissimmee auction earlier this year at a final bid of $1,300,000. And while it did better than it’s last run, it was a good $1m short of the earlier sale, failing to sell at a final bid of $1,515,151. Why so low? Well, that probably has much to do with the questions about authenticity in the comments section. If you’ve got a few hours to kill, some good info.

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